Integrated Design Media
Overview
Through designing a branding system for the TED2020 conference, I developed subsequent print media, digital media, and environmental assets.
Problem
How can a design system be designed to support print, digital, and environmental media for a large-scale event?
Solution
After developing a branding mark using the TED logo, year, and conference theme, I developed a program guide for the conference, identification tags, a website, and envrionemtnal elements.
Contents of the Solution:
Static logomark
Animated logomark
Print media
Digital Media
Environmental media